North Sydney has fast become a sought-after destination for young professionals and investors, thanks to connectivity to Sydney’s CBD and its growing prominence as a business hub, home to the headquarters of several major corporations, including Coca-Cola, Sony, and Microsoft at the thriving 1 Denison precinct.

The harbourside suburb has seen significant government investment, which will flow to over $14 billion in private sector spending, and will continue over the next decade. This has opened the way for a significant transformation that includes the newly opened Victoria Cross Station and new restaurants opening all the time. This investment will also see a more pedestrianised CBD and even more amenities that will take North Sydney from a successful office market to a place people flock to in the evenings and on weekends.

At the centre of this transformation is AURA by Aqualand. This newly completed residential precinct not only meets the demand for high-quality residences, but also taps into North Sydney’s ever-evolving urban landscape.

With its strategic location and unique offerings, AURA is the perfect address for those looking to invest in North Sydney’s promising future.

A significant centrepiece of North Sydney’s ongoing development is the opening of the Victoria Cross Station, part of the Sydney Metro – a game-changer for this area. Located just steps from AURA, the station has significantly increased connectivity between North Sydney and Sydney’s CBD, transforming commute times for those in the suburb. Commuters are connected to Barangaroo in three minutes, Martin Place in five minutes, Chatswood in six minutes, and Central Station in nine minutes.

For young professionals who need to commute frequently, this convenience is unparalleled.

With brand-new transport developments comes the revitalisation of the North Sydney CBD. Plans to make the CBD more livable include enhancing nighttime and weekend offerings, significantly improved landscaping, more open spaces and tree coverage – including a proposal to develop the Sydney Harbour Highline and the Warringah Land Bridge Park, to more car-free streets and laneway activations, as well as a focus on the creative arts by increasing the number of events held in North Sydney throughout the year.

As a natural response to the above, North Sydney’s population is forecast to increase by 6,000 people over the next 15 years. This means more homes to accommodate this growth, and AURA spearheads the way.

Enveloped by North Sydney’s thriving lifestyle, AURA fosters this same character within its very walls through its multi-level hospitality precinct, the Walker Street Precinct by Etymon Projects – a world-class hospitality name renowned for its premium curated concepts that not only deliver impeccable food but sophisticated and elegant dining experiences.

The precinct, now open, features a curated selection of dining and retail options such as Genzo, Sol Bread and Wine, Una Providore, and Soluna. These establishments cater to both everyday needs and special occasions, offering residents the convenience of grabbing a quick coffee before work, purchasing gourmet bread within a moment’s notice, or enjoying an upscale dinner with friends – all just an elevator ride away.

Residents have already responded positively to the on-site options, appreciating the convenience of having world-class dining venues literally on their doorstep.

These eateries are not just drawing attention from North Sydney locals; they are becoming destinations for foodies across Sydney. Over time, this will continue to activate the area, contributing to North Sydney’s vibrant night-time economy and enhancing the long-term property values of developments like AURA.

For investors, AURA’s combination of unrivalled location, luxurious residences, and hospitality precinct makes it an attractive prospect. With North Sydney undergoing rapid transformation, property values in the area are expected to grow. Over the past year alone, unit prices have already increased by 12%.

AURA’s proximity to Victoria Cross Station, Sydney Metro, and the new Reddam House North Shore adds an additional layer of long-term capital growth potential. As the suburb becomes more desirable, both rental yields and property values will rise, making AURA an excellent opportunity for those looking to invest in Sydney’s property market.

AURA has already proven successful, breaking sales records and achieving $40 million in sales in the second week of August 2024 alone. The remarkable figure broke the North Shore record for the highest sales revenue achieved in one week, and it most probably outperformed the sales volume of every other project in Sydney. This speaks to the demand for premium apartments in North Sydney and investors' confidence in the area’s growth potential.

What’s more, the development’s resident-only amenities and high-quality finishes also make it an attractive option for tenants seeking a life of luxury without the mortgage to go with it. Premium fixtures such as marble, oak flooring, and timber veneer cabinetry have been used throughout the homes to stand the test of time.

With rental yields expected to be significant given North Sydney’s appeal and its growing CBD employing so many workers, investors have seen professionals willing to pay for AURA’s superb quality and prime location.

As most purchasers are owner-occupiers, buyers and renters can rest assured that the building will have a stable community – just another pro to this highly sought-after project.

AURA offers a rare chance to be part of North Sydney’s transformative future.

One-, two-, three-, and four-bedroom apartments are still available at AURA by Aqualand, with one-bedders priced from $1,340,000.

For more information or to enquire about these premium residences, click here.